In partnership with Nyumbani in Kenya, HopeCraft's mission is to boost self-empowerment and financial security of caregivers (mostly women) affected by HIV/AIDS and poverty in Nyumbani's Lea Toto Community Outreach Program. The mission is accomplished by:
- Purchasing the hand-made craft items at a fair market price;
- Selling these craft items through various means in the USA, and
- Donating the proceeds of these sales for use in a micro-credit program that directly benefits these women and the craft cooperatives in which they work.